Xpeng Inc. (9868.HK) surged more than seven percent in Hong Kong trading after Citigroup Inc. released a bullish report on the electric vehicle maker’s new flagship GX sport utility vehicle, setting a HKD 100 price target.
The report forecasts the new model will capture market share from key competitors, including Li Auto Inc.'s L8, Lynk & Co's 900, and AITO's M8, according to Citi. The bank initiated coverage with a "Buy" rating.
Shares rose as much as 9 percent before closing at HKD 62.15, up 7.25 percent on turnover of HKD 800 million. The move highlights investor optimism that the GX, Xpeng’s most premium model to date, can successfully penetrate the higher-end market segment and improve profitability.
GX Priced for Competition
Citi’s positive outlook is partly based on the final pricing of the new GX model, which at a starting price of RMB 269,800 was above some market expectations. The bank projects the model could achieve monthly sales of 8,000 to 9,000 units once production reaches full scale.
The launch is a key part of Xpeng's strategy to broaden its lineup and compete more directly in China's premium EV segment. The push comes as a wave of Chinese automakers are launching large, feature-rich SUVs to target affluent consumers who have traditionally favored German luxury brands. Competitors including BYD Co. (002594.SZ), Li Auto (2015.HK), and Nio Inc. (9866.HK) have all recently launched or upgraded flagship SUVs.
While the premium GX is crucial for branding and margins, Xpeng continues to rely on its more affordable models for sales volume. The M03 sedan, launched under its Mona sub-brand, accounted for more than half of the company's total sales in April, according to data from Dcar.
The strong reception to the GX pricing and analyst outlook suggests investors are confident in Xpeng's dual-brand strategy. The next catalyst will be the initial delivery numbers for the GX, which will test whether the launch enthusiasm translates into concrete market share gains.
This article is for informational purposes only and does not constitute investment advice.